Elegant & Earthy Solstice Collection

TJ SWim Solstice Collection Launch

We had so much fun styling the incredible TJ Swim event at Ikaria for the product launch of their most recent “Solstice” collection.

TJ Swim is one of Australia’s leading swimwear labels with an extraordinary global following and strong online presence. The label has successfully captured the hearts of numerous social media influencers and celebrities such as the Kardashians/Jenners, Rosie Huntington-Whiteley and Chrissy Teigen.

So, when the girls from TJ Swim approached us and asked if we could be involved with their product launch, how on earth could we refuse!

Elegant, earthy and fun were key elements in building their vision and bringing the event to life. A photo moment was also a key focus for TJ Swim to highlight and capture their new Solstice collection. From there on, we made the Honey Lane magic happen.

We reached out to TJ Swim to answer some of our questions about their experience on the day. Here’s what they had to say…

What made you decide on hiring a stylist for your event? 

This was our first event since covid and we wanted to ensure every detail was perfect. That included how we styled our venue and we loved previous work we had seen from Honey Lane and knew they would help bring our vision to life.

The Venue - How did you know it was the one? 

 Ikaria is the venue we chose for this particular event, it aligned perfectly with our new collection which we showcased. It was a perfect space for an intimate setting right on the beach.

 

Favourite Memory from the event?

 Our favourite moment would definitely have to be seeing our first event post covid being brought to life with all of our favourite influencers attending to view our new collection.

 
We are glad we....

 Decided to have this event through Fashion Week, it was always going to be a risk with it being such a busy week for all our guests. It turned out to be such a great day.

 A little lol - A funny moment…

 We were adamant on lighting all the candles we had on the table, however it was horrible weather this day and with the big window open to view the ocean one of our flower arrangements caught on fire... not to worry it was blown out quicker than it was lit!

Word of Advice - Anything you might like to share to other potential corporate clients?

 We had such a pleasant experience with Honey Lane and our venue with this particular event we would have not changed or done anything differently.

 If you need a memorable media launch, a fab influencer lunch or a team celebration, simply drop us an email. We would love to hear from you!

Thank you to our amazing industry friends for being apart their wedding day…

Signage – Invites by Veasna Chea

Stationery – Nouille Design

Candle Wax – Southern Lights Co

Clothing Rack – The Treasure Room

Linen – Event Hire Services

Florist – White House Flowers

Full Styling – Honey Lane Events

Venue – Ikaria, Bondi

 

Want more from us? Of course, you do! You can access our services RIGHT HERE!

 

We are your wedding planners and stylists located in Sydney’s Northern Beaches. You can contact us via our website at WWW.HONEYLANE.COM, our Instagram @HONEYLANEEVENTS, or email us at HELLO@HONEYLANE.COM.

 

 
Lauren Jones

Event Producer

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